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How to find a Manufacturer Sales Representative

Manufacturers produce tons of products yearly but due to the stiff market competition, they have to send sales rep to the field to get as many sales as possible. The manufacturer sales rep has a quota that must be met. This could be a determinant for keeping the job.

Most times, the sales rep is experienced but when it comes to a new sales rep, the person is tied to an experienced sales rep who teaches the new person over the space of some time. 

Who is a Manufacturer Sales Representative?

This is a sales rep who sells products for manufacturers to businesses, government agencies, and other organizations. They are also called ‘Manufacturers’ Representatives’. Unlike other sales reps, manufacturer sales reps don’t sell to final consumers, they sell to businesses, government agencies, and other organizations.

The job of a manufacturer sales rep can be tough and demanding and many have to work under pressure as the job security depends on the amount of sales made. 

The pay is however considerable as an average manufacturer sales rep can earn as much as $75,000 before commissions and other compensations.

Duties of a Manufacturer Sales Rep

  • Using the internet, business directory, and other tools to find prospects
  • Attending seminars and trade shows to meet prospects
  • Keeping with existing customers to make repeat customers out of them
  • Working with prospects to discover the best solutions to their problems
  • Preparing sales contract and submitting orders for processing
  • Follow up on customers to ensure that they are satisfied with their products

When it comes to technical products, many manufacturer sales reps go along with technical assistants who help to operate the product. Though the bulk of the job is done by the sales rep who has to make initial contact, fix meeting dates and locations, answer questions, and put in the effort to complete the sale.

How to Become a Manufacturer Sales Rep

Be Qualified Educationally

Though this is not a job that requires a degree but when it comes to technical handling, you may need to be certified to handle some products properly. Some employers may want to employ those with a certification or who have attained an educational level.

You can take some training in sales from some institutions and get certified.

Get Necessary Skills

As a sales rep, there are some skills that you need to have to be able to sell effectively. Some of the skills entail presentation skills and how to handle certain reactions. Some of these skills are:

  • Rapport building skills
  • Relationship building skills
  • Active listening skills and empathy
  • Persistence and tenacity
  • Ability to handle rejection

Understand Prospects Thoroughly

You must have good research skills. Before you approach your prospects, you must understand how you can plug in to solve their problems with the products you sell. People want to buy solutions and your research will help you fit nicely into this.

Final words…

A manufacturer sales rep’s job is a very demanding one but it has some considerably high earning potentials. It also gives a manufacturer sales rep exposure to places and settings other sales reps don’t get to. 

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