The competition in the sporting goods market is quite tough. There are big brands who sell to the big teams and some other brands trying to fight for the average teams. Teams may have to invite tenders from these manufacturers to know which one would be providing outfits for a particular sporting season.
However, sporting goods are not only for professional teams; high school lacrosse teams, football, baseball, and many others also need sporting goods. They need the balls, the outfits, the helmet, and so many others.
It was back in the days that sporting goods used to come from a couple of brands; now, several brands are in the business of producing sporting goods. These products are needed by sport professionals and non-professionals as they are easy to wear, and they are even objects of fashion statements. The Air Jordan was originally made for basketball players; now, it has become fashion sport shoes.
To get these sporting goods to sporting goods stores and chains, sales reps are employed by manufacturers.
Who is a Sporting Goods Sales Rep?
This is a professional sales agent who networks with sporting goods retailers and chains, sport teams, and other players in the sports industry to either sell sporting goods or get contract for sporting goods supply.
The sales rep has to network with a lot of people in this field. From working with sport teams who might need practice kits to school teams who might need essential sport items, the sales rep has to constantly be on the lookout for needs to meet.
How to Become a Sporting Goods Sales Rep
As a sporting goods sales rep, you are catching up with prospects on the phone and physically. You need certain skills to help you do your job well. These skills are essential on the field and while on the phone with prospects. They are:
- Must be an excellent communicator
- Can build trust easily
- Relationship building skills
- Good and active listening skill
- Attention to details
- Can handle rejection professional
- Must be able to present the product effectively
- Can close sale at the perfect time
- A thorough understanding of the product
Research Your Prospects
A good sales rep is a researcher. Before you approach your prospects, you must understand how you can plug in to solve their problems with the products you sell. People want to buy solutions and your research will help you fit nicely into this.
Get Some Experience in Sales
You will be on the phone talking with prospects, handling accounts, meeting new clients, and studying the moves of your competitors, you need some experience to get these done effectively. You can apply for a sales program where you will learn sales and you can also do some sales internship.
Sport goods are numerous; so are sport teams. A profession in this line has prospect and you can really earn big. However, you have to be ready to put in the work and the miles to get sales completed.